First off, a Sales Funnel is a marketing system that you have in set, to facilitate sort and sift your leads through.
It would be wise of you, to add a "Funded Proposal" component to your Sales Funnel, this way you are able to create money on the front end, even as you raise your prime business and residual wealth on the back end.
The following is an representation of my Sales Funnel and the setup, that I have determined to be the most useful.
MARKETING:
By using distinct marketing channels & methods, such as Pay Per Click (PPC), Solo Ads, Article Marketing, Social Bookmark sites and countless other ways, you will drive traffic to your Sales Funnel.
You have to suggest this traffic truly helpful content that's specific to the niche you are catering to, in order to get them to go in your Sales Funnel. Transforming them into a lead.
PERSONAL CAPTURE PAGE:
In replace for your helpful content, your prospects will furnish you with their name, email address and most will also furnish you their phone number.
You can come out with your own capture page or you can apply one of the numerous marketing systems, that are out there and permit you to customize a page.
I encourage you to brand your capture page with YOU! Add a video of yourself, discussing the benefits to your prospects, if they asked for your valued content.
EMAIL AUTO-RESPONDER:
Your auto-responder, will become an automatic way for you to resume providing your leads with valued content.
This is accomplished by setting up your AR with pre-written, well thought out and relevant, email messages, which are set to automatically be sent.
This is where the funded proposal comes in. Some! Not all of your messages, should have links to appropriate and valuable tools that your leads can select.
FOLLOW UP & BUILD RELATIONSHIPS:
This is a very important step in the method. You must follow-through with your leads and start to develop a relationship with them.
PICK UP THE PHONE! You read that right. Call your leads, they won't attack you.
It's not like cold calling. If you branded yourself correctly, nearly all will already know who you are when you call them. Again it's significant you do this.
Don't totally depend on your auto-responder. From time to time send a personalized message to your leads. Not trying to sell them something but just to say hi and to offer assistance.
I also like to connect with my leads on Social Networking sites, like Twitter & Facebook. This way they get to look at my family, the places I like to explore to and the things I like to do.
PRIMARY BUSINESS:
Throughout this whole procedure, I never promote my primary MLM business to my leads. Because I have recommended them invaluable content, my help and formed a relationship with them, many ask me about joining my primary business.
So there you go! The Sales Funnel process I have setup. Do some opt-out, yes! Do some not select the tools presented in the system, yes! Do some not become a member of my main business, yes!
But it doesn't matter. With a Sales Funnel as long as I'm feeding it, I will realize results and so will you!
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